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Financial Technology Investing

Direct vs. Portfolio Investment: We Weigh Up The Pros & Cons

You have two main options for exposing your capital to the stock market: Direct and portfolio investment. Which suits investors best depends on a variety of factors. Let’s take a look at the case for direct versus portfolio investment. 

Should you buy a stock, or buy an exchange-traded fund? In other words, should you buy shares in a single company, or buy shares in many companies, to generate the best return?

It’s a question that divides investors and analysts alike, largely because the answer depends on the individual’s objectives and risk tolerance.

In my eight years’ investing experience, I’ve opted exclusively for stocks instead of funds. That’s because I prefer to research companies directly. It just suits me to invest directly, too.

And that’s not to say I have anything against ETFs or ‘portfolio investing’. As you’ll see in this post, each method has its own merits and potential drawbacks.

Buying Individual Stocks vs. Buying Shares In A Fund

When you buy shares in an individual stock, you’re tying your capital to the fortune — or misfortune — of a single company. You’re not investing on the basis that the wider market, or the sector in which your stock operates, is going to rise.

You’re betting that this single company is going to outperform its competition and ultimately beat the market’s returns. On the other hand, when you buy shares in an ETF, you’re buying a sector, or bundle of stocks that share a common property.

This ties your capital to what happens to the group as a whole, not the performance of a single company.

We sometimes refer to this as ‘portfolio investing’, since you are in effect buying a slice of a pre     defined portfolio of equities     , rather than directly buying stocks for your own portfolio.

The Advantages Of Direct Investment Into Stocks

I’m biased here, because as I said, I have invested exclusively in individual companies as opposed to ETFs or portfolio investments. But, I am going to cover the advantages and disadvantages of both.

Please bear in mind, that this is general information on this topic and it does not constitute financial advice. Each of us has our own unique set of preferences, goals and challenges.

So I encourage you to do your own research and seek professional advice before you make any investment decisions one way or the other.

So, to direct investment in stocks.

Here’s the biggest advantage: If you’re a keen and diligent investor who’s not afraid of putting in the hard yards to research and value individual stocks, you may be able to generate a higher return than just parking your money in an ETF.

Each company trading in the market has an extensive set of factors driving its stock price at any given time. It could be a new technology or product, an acquisition or deal, a piece of legislation that impacts the business… whatever it is, events often impact certain stocks in certain ways.

If your research leads you to one of these opportunities — say, a biotech stock trialling a revolutionary treatment that could save millions of lives, for instance — then direct investment into that one stock could potentially make you more money than an ETF than contains that stock in its portfolio.

The Disadvantages Of Direct Investment Into Stocks

As we pointed out in our blog on the pros and cons of dividend reinvestment policies, concentrated exposure of capital to a particular investment brings as much risk as it does potential reward.

If you’re the type of investor who puts in the research to find and buy great stocks that deliver strong returns, then direct investment could be a profitable strategy for you.

However, no amount of research will change the fact that buying shares in a single company means you expose your capital to its stock’s potential to rise and fall.

The old ‘eggs in baskets’ analogy is useful here. Buying a single stock as opposed to buying a portfolio of stocks in the form of an ETF is akin to putting your eggs in one basket.

It’s a question of risk.

Just as a particular company can outperform a sector or market, so can it underperform and drop in price even when other, similar stocks are performing relatively well.

Diversification is perhaps the most common idea when we talk about managing and mitigating risk in an investment portfolio.

Direct investment in one stock is about as far from diversified as you can get, whereas ETFs are created by professional portfolio managers to whom diversification and risk management are often their primary objective.

KEY TAKEAWAYS

  • Expose your capital to the exact stocks and companies you choose.
  • Requires more independent research.
  • Potential for high returns if the individual companies you invest in outperform the market.
  • Investing in just a few stocks may compromise your portfolio’s diversification.
  • Risk of lower returns if individual companies you invest in underperform their sector or the wider market.

Read more here.

The Advantages Of Investing In A Portfolio or ETF

I don’t personally invest in ETFs. And I’m certainly not advising whether direct or indirect investment is best for you.

The idea of indirect investment in markets or sectors through ETFs is a valid and increasingly popular one today. Many of us know we need to be exposed to the stock market in order to build out wealth over the long term.

But, equally, many of us don’t have the time to put in the long hours of research and analysis to find the particular stocks that might suit our goals.

An ETF is like a mini-portfolio of investments. Depending on what’s in the ETF, it may offer investors some risk-management in the form of diversification.

For example, if you bought a biotechnology ETF comprised of, say, 100 companies, you’d get exposure to that sector and the performance of all the equities in the fund.

The fund might include assets that hedge against risks to the biotechnology sector. This indirect way of getting exposure to these companies might then come with less risk than picking and investing in a single one.

Also, when you consider the time and energy it takes to research, execute and monitor investments, indirect investment in an ETF can alleviate some of the burden that comes with direct investing.

If you want to gain exposure to biotech stocks and you simply don’t have the time to dive in to all the research on the various companies and factors in their performance, you could opt to buy a fund that broadly, indirectly exposes you instead.

The Disadvantages Of Portfolio Investing

As with direct investment in individual stocks, ETF, or portfolio investing, comes with potential downsides, too.

I’m not saying these apply to every ETF out there, but the following points you may want to consider when weighing up direct versus indirect investment.

  1. An ETF may not be as diversified as you’d like: With stability and risk management high on the list of fund managers’ concerns, ETFs may skew towards large and mid-cap companies. This might mean you miss exposure to potentially high-growth small cap stocks in the sector.

  2. You may pay higher investment fees: When you buy a single stock, you’ll pay a brokerage fee. When you buy shares in an ETF, you’ll pay a brokerage fee and a management fee — usually as a percentage of your investment’s returns — to the people running the fund.

  3. Your dividend yields may be lower: Because ETFs by design track a broader market or sector, they generally don’t prioritise yield. Having said that, there are some funds out there that focus more on income than capital gain.

The sheer variety of stocks and funds out there means these pros and cons certainly don’t apply across the board. And remember, it’s important to do your own research and consider your goals and risk tolerance.

KEY TAKEAWAYS

  • Quicker way to get exposure to an entire sector or market.
  • Allows you to effectively outsource the research to the fund managers.
  • Gives you more diversification because one share of an ETF exposes you to the portfolio of the fund’s investments.
  • Potentially higher investment and management fees.
  • Potentially lower dividend yields.

My Personal Preference: Direct Investment In Stocks I Know Well

As I’ve said, I don’t buy ETFS.

I’ve never bought shares in anything other than individual stocks. Why? Because, in the same way some of us prefer to drive a manual car over an automatic, I prefer having a greater degree of control over my investments.

That’s not to say that because I prefer stocks I am more in control of my returns. But, in my experience, I am more in control of the assets to which my capital is exposed by being in the market.

Research, for me, isn’t a chore. I enjoy digging into a company’s price movement, financials and business model to uncover investment opportunities I believe are going to make me great long-term returns.

Direct investment means I can control every aspect of my portfolio’s composition, diversification, the extent to which I’m targeting income versus capital gains, and so forth.

While there may come a time when indirect investment suits my needs, right now I prefer to have my portfolio in my own hands — not the hands of fund managers.

However You Prefer To Invest, You Must Track Your Performance

I hope you now grasp some of the pros and cons of both direct and indirect investment. Like I say, it’s really up to you how much diversification you seek and risk you take on.

Your financial objectives and challenges are no doubt different from my own.

But, whether you prefer investing in single stocks, or the broader exposure you can get by indirectly owning large groups of stocks through an ETF, there’s one thing you absolutely should start doing.

If you don’t do this already, you may not have a clear picture of how your investments are performing for you. What am I talking about?

Tracking your true portfolio performance.

Over my eight years as a self-directed investor, and more recently launching a dedicated portfolio tracking platform, I’ve learned that far too many people ignore crucial facts about their investment performance.

One of the main reasons for this is, in my opinion, the average broker doesn’t provide sufficient detail for you to accurately measure and analyse your portfolio.

For instance, if I tell you that a single stock investment and an ETF investment have produced the same return, say 100%, would you say there’s nothing to choose between them?

Looking at the average broker account, it might seem that way, since most display a simple ‘gain’ metric.

But what if I told you that the stock took a year to return that 100% and the ETF took three?

You’d see that the stock was the better option, right? So, if you’re serious about generating great returns for yourself over the long term, I encourage you to look beyond just ‘gains’.

Three Tools I Use To Better Understand My Returns
(And, Hopefully, Make Better Investing Decisions)

As a dedicated portfolio tracker, Navexa gives me insights into my portfolio performance I simply cannot get through my broker. Here are three tools I use to better understand portfolio.

Annualized Returns: Navexa’s performance calculation factors in everything that affects my portfolio. Time, taxation, trading fees, dividend income, currency gain and losses — everything that impacts what I would exit the trade with when all is said and done. When I look at my portfolio in my account, I know I’m seeing my true performance.

Portfolio Contributions: This reporting tool shows me which holdings are boosting, and which are dragging down, my overall returns. This helps me to make decisions on which stocks to sell and keep.

Direct vs Portfolio Investment

Custom Benchmarking: This one is especially useful if you’re comparing your portfolio against an ETF. If you have a portfolio of individual stocks, like I do, and you see that a given ETF (Navexa lets you benchmark against any security or fund traded on the ASX, NYSE or NASDAQ) is outperforming your portfolio, you might consider switching up your strategy!

Direct vs Portfolio Investment

I hope this post has helped you understand some of the differences between direct and indirect investment. Remember, you’re on your own investing journey — none of the above is financial advice.

Whether you directly invest in stocks, or you opt for a portfolio investing strategy through ETFs, always remember you’re risking your capital in the stock market.

Risk is the price we pay for the chance to earn better returns than leaving our money in the bank.

And the elevated risk levels I live with as a self-directed investor are a big part of why I founded Navexa.

Learn more about our dedicated portfolio tracker.

Categories
Financial Technology Investing

CommSec Review 2022: Is CommSec’s Trading Platform Still Worth It?

CommSec is one of the most popular trading platforms in Australia. I’ve been a customer for nearly a decade. In this in-depth CommSec review, I share my experiences and give my honest opinion on the pros and cons. 

If you’re investing in Australia, chances are you’ve heard of CommSec. 

The trading platform attached to one of the country’s biggest banks (Commonwealth Bank of Australia) is one of the highest-profile stock brokers in the national market. 

More than half of Australian investors choose CommSec for their share trading, investment research, and more.  While the platform’s brokerage fees are among the highest in Australia, it remains a massively popular share trading account choice.

That’s despite the proliferation in recent years of several digital-first trading platforms — like SelfWealth, STAKE and Pearler — giving greater numbers of investors greater choice in who they can invest with, with low or even no trading fees.

Run by Commonwealth Bank of Australia, CommSec has been in business nearly 30 years, having launched in 1995. Today, CommSec share trading encompasses both its extensive web platform as well as CommSec Pocket, an ETF-focused mobile app.

My CommSec Review: What I Love — And Dislike — After 10 Years As A Customer

This in-depth CommSec review gives you my honest opinions about the platform.

I’ve been using CommSec to trade since 2013. In my nearly 10 years of researching and executing trades in Australian shares and exchange traded funds with Australia’s largest broker, I have a lot of experience with the platform’s features, strengths, and weaknesses.

I wouldn’t continue to use it were it not a robust, reliable provider of brokerage and settlement services. But, as you’ll see in this CommSec review, while the platform does deliver a lot of value, in my opinion, it’s not perfectly suited to all my needs around measuring and tracking performance.

This CommSec Review will cover:

  • How to open and set up a CommSec share trading account
  • How to buy and sell shares using CommSec
  • A review and comparison of CommSec’s trading fees
  • A guide to the CommSec share trading platform’s key tools and benefits
  • One critical weakness to CommSec — and other major Australian share trading account providers
  • A tool my team and I have designed to help CommSec customers get better, more accurate information about their investments and portfolio performance.

Before you read on, full disclosure: I’m the founder of Navexa, a dedicated portfolio tracking platform. While my product doesn’t compete with CommSec in any way, my views on certain aspects of the CommSec platform may be (let’s face it, they are) biased. 

Opening a CommSec Account: Here’s What You’ll Need

If you’re an Australian resident with all your basic credentials at hand, it’s pretty straightforward to open a CommSec account. 

Make sure you have these details ready:

  1. The personal details from an official ID like your passport or driver’s license. 
  2. A valid Australian residential and postal address.
  3. A valid email address.
  4. Your mobile phone number.
  5. Your Australian (or, if applicable, overseas) tax information. 

Got all that? Then you’re good to go.

Now, you have two options when you create your CommSec account.

Commsec Review

The first lets you create a CDIA (Commonwealth Direct Investment Account) when you create your trading account.

The second lets you use your existing bank account for your trading transactions and settlements. 

As you can see, CommSec incentivizes you to open a CDIA with them rather than use another bank account. 

Transacting and settling with them means you can trade for as little as $10 as opposed to about three times that if you choose not to. 

Your next stop is a standard series of forms, which, I have to say, are pretty painless given the high level of regulation around investment services. 

Buying & Selling Shares Using Your CommSec Account

So you’ve set up and verified your CommSec trading account.

You’re ready to buy shares. 

Shares, I should add, that are fully CHESS sponsored. CHESS sponsored simply means that any shares you buy through a CommSec share trading account are recorded by the ASX’s Clearing House Electronic Subregister System — the system which the Australian Stock Exchange uses to manage share transactions.

You’ll find a lot of opinion and comparison online about CHESS sponsored share trading. What it boils down to is that when you buy a stock through CHESS sponsored trading accounts, your ownership of the shares is recorded directly with the exchange, as opposed to a third party, like a broker.

According to CommSec, the benefits of CHESS sponsored shares include the ability to make faster sell trades (thanks to trade information being stored directly with the exchange) and being able to ‘automatically keep track of your portfolio and its market value’.

That last point isn’t, as you’ll see, entirely accurate. But, I’ll get to that shortly.

Here’s a quick guide to making a trade in your CommSec trading account.

Along the navigation bar at the top of your account, click ‘Trading’.

That will bring you to the screen below:

CommSec Review

Buying And Selling Shares In CommSec

Like most traditional trading platforms, CommSec’s buy and sell function is pretty self-explanatory. 

  1. Select either BUY or SELL.
  2. Enter the ticker symbol of the stock or fund you wish to trade — this will bring up a useful table to the right showing you the current quote details and market depth data below that.
  3. Enter either the quantity or value you wish to buy or sell.
  4. Then, enter the price limit or select ‘At Market’ if you’re not worried about short-term price fluctuations while CommSec fulfills your order. 
  5. Finally, use the dropdown menu to choose an expiry date for your order, or select ‘Good for Day’.

Now, you’ll see the order details estimated in the table below.

From there, just hit ‘proceed’.

In my experience, executing trades in my CommSec account is straightforward.

I like that I can control my buy and sell limits, and set orders to stay in the market until an expiry date if I need to. 

I also value the quote/market depth snapshot I get each time I enter a ticker symbol before I enter the particulars of a trade. 

Buying & Selling International Shares With CommSec

It’s worth noting that buying and selling foreign shares through CommSec’s share trading account isn’t as straightforward as some of the newer, app-first trading platforms have made it.

To trade internationally, CommSec requires that you create something called a Pershing account. To do this, you have to complete the W8-BEN-E US tax form, which CommSec will lodge with the IRS for you. Other platforms don’t require this, and have automated the US tax registration process as part of their onboarding, since US shares and ETFs are front and centre of their product offering.

Not only is this manual form requirement a bit of a hassle, CommSec’s fees for international trading are definitely at the more expensive end of the market — as are their fees for trading Australian shares, which we’ll cover in the following section.

Not The Smoothest Onboarding Process For International Share Trading

Some customers have found CommSec’s international trading process so clunky they’ve given up after multiple failed attempts at completing the registration. One even reported having to print and scan physical documentation — which in 2022, seems unnecessarily time consuming when so many other share trading platforms have nailed smooth, automated onboarding.

So, those are the basics of getting started — creating your CommSec account and placing your first trades.

Now, let’s dive in and review some of the key features CommSec offers customers.

As I said, I’ve been trading on the platform since 2013. What follows are my personal opinions based on my experience. 

Let’s start with CommSec’s fees.

CommSec Share Trading Fees: Some Of Australia’s More Expensive Brokerage Fees

CommSec encourages you to choose their CDIA-linked trading account by saying ‘Trade from $10.00’.

While that’s a good price for a single buy or sell, I want to point out that this only applies to trades up to $1,000.

For trades over $1,000 and up to $10,000, you’ll pay $19.95.

For trades over $10,000 and up to $25,000, CommSec will charge you $29.95.

Above $25K, you’ll pay percentage-based brokerage fees; 0.12%.

As this list shows, there are plenty of trading platforms that will charge you much lower trading fees. 

Over on CommSec’s Pocket mobile app, the fees are different. They’ll charge you just $2 for trades up to and including $1,000, and 0.2% on anything above that. Bear in mind, though, that CommSec Pocket is aimed at beginner investors and offers a limited selection of ‘themed’ ETFs, as opposed to the full range of shares, funds, derivatives, options and CFDs you can find in the full CommSec platform.

For international trading, CommSec’s brokerage fee structure is as follows:

  • USD $19.95 for trades up to USD $5,000
  • USD $29.95 for trades up to USD $10,000
  • 0.31% for trades above USD $10,000

See a complete brokerage fee schedule for CommSec share trading accounts.

For me, while CommSec’s fees may not be the lowest available, the platform does justify its pricing in one other key area. I’ll cover that later in this Commsec review. And with approximately 55% of Australian investors choosing to trade with a CommSec share trading account despite the relatively high costs (and less-than-optimal international share trading registration process), it would appear I’m not alone.

Everyone’s personal situation is different, but I know that in my own investing, I prefer to take my time with research and strategy before making a trade. This means I tend to place few trades, and hold positions for longer periods than other investors might. So CommSec’s higher trading fees don’t impact me as much as someone who’s placing multiple trades a week, for example.

CommSec’s Portfolio Section

Let’s take a look at the CommSec share trading account in a bit more detail. The interface has two rows of navigation. 

Along the top, you see the major sections, including Portfolio. When you click one of these tabs, you’ll see a sub-menu below it.

In the case of the Portfolio tab, you’ll also see Accounts, Statements, Profile & Security, Offers & Apply, and CommSec One — a high level service for advanced traders.

In my opinion, you can’t criticize CommSec for a lack of information and resources. My account is packed full of data and tools to help me research and execute trades smoothly and securely. 

I also know from my own experience and talking with fellow investors, that CommSec’s long-established dominance in the trading industry here in Australia provides a sense of security which sometimes isn’t apparent with newer, smaller trading platforms and apps.

I’ll quickly walk you through all the information you can find under the Portfolio tab.

First, you’ll see an overview of your trading account:

  • Today’s change in dollars and percentage terms.
  • Your total profit or loss. 
  • Your CDIA account balance (if you’ve selected it during setup). 
  • Information on international shares and options, if these apply to you.

I don’t personally trade international shares, options, or other more complex financial products, so I can’t review these parts of the CommSec service. I prefer to invest in companies and ETFs. Derivative and CFDs have a track record of losing money for most retail investors who trade them, which is part of the reason I’d rather keep it simple!

Under Accounts, you’ll see a holding-by-holding breakdown of your portfolio.

CommSec-Review

Under Statements, you can view and download trading account statements by financial year. 

CommSec Review

Profile & Security contains your CommSec accounts display, personal and password settings.

Offers & Apply may at first seem like nothing more than a screen on which to set your email promotion alert preferences, but scroll down and you’ll see a large amount of potentially very helpful options!

CommSec Review

Here you can subscribe to research newsletters, IPO alerts, and CommSec’s email and push notification alert service for updates on trigger prices, upcoming ex-dividend dates, and more. 

This is a great example of the serious firepower CommSec offers investors who want tailored, up-to-date data about their portfolio or investments they’re researching. 

Great Market Intel & Trade Research Tools

I can’t fault Australia’s largest share trading platform for the wide range and depth of tools they’ve packed into it for investors over nearly 30 years in business. But, as I’ve alluded to, it amazes me that even after so long at the top of the country’s online share trading market, CommSec and parent company CommonWealth Bank, like pretty much all other trading platforms out there, don’t make it easy to fully understand portfolio performance.

As I’ll explain shortly, price action and holding value are, of course, important to investors. But they’re not the only factors in actual investment performance.

Still, in my experience, CommSec makes it easy to access information about both your existing trades and the relevant market intelligence you want for your next potential buy or sell. While plenty of new share trading platforms have entered the market since I became a customer — many of which have campaigned for my business on the basis of low or non-existent brokerage fees — CommSec has retained me in the changing market largely due to the range and depth of trading and research tools in my account.

This brings me to the next feature I want to highlight.

How CommSec’s Watchlist Can Help Your Investment Research

One of my favourite features of the CommSec platform is the Watchlist section. 

You can find it between the Portfolio and Quotes & Research tab along the top of your account. 

When I make an investment — a buy or a sell — I prefer to do a lot of research into the company, its stock, and especially its valuation. 

I’m a disciple of the Warren Buffet and Charlie Munger school of investing. This means I prefer to adopt a ‘deep dive’ approach into individual businesses to uncover companies that are trading below fair value. Although to be honest, these days I am growing more enamoured by exchange traded fund investing and the way it lets you buy into large trends, themes and sectors.

Whether I’m looking at a company or an ETF investment, the watchlist tool in my CommSec account provides me with an excellent way to shortlist and monitor potential trades.

I can easily create multiple lists of stocks and funds I want to analyze and track — sometimes for months.

CommSec Review

When I check my watchlist, I can see at a glance what these assets are doing in the market.

I can rank them by price movement, open, close, volume, and more.

And, I can just click the end of each row to open a buy or sell trade on any of them. 

I can also toggle the view and see things like announcements, which I find useful in the research phase.

This part of my investing — the research — is largely what keeps me on board as a CommSec customer. That, in my experience, mitigates the CommSec share trading account’s relatively higher fees and explains why the CommonWealth Bank of Australia owned trading platform remains such a dominant player in the market.

Let’s dive into the research side of a CommSec account in more detail.

CommSec’s Research Tools Are Second To None In Australia 

If you click Quotes & Research, you’ll come through to what, in my opinion, is an absolute war chest of investment research.

One that, as I’ve said, makes CommSec’s relatively high trading fees a little easier to stomach.

Some of the tools and resources CommSec have packed into the platform are, in my own and others’ experience, far superior to what you’ll get access to with other trading accounts — particularly the newer generation of lean, app-first brokers.

In the Market tab, you can see what’s happening on the ASX right now.

  • A performance heat map.
  • Latest headlines.
  • Official CommSec summaries. 
  • Video reports.
  • A list of upcoming dividends.

These make this page alone super useful to anyone wanting to keep their finger on the market’s pulse. It’s why some investors I know barely use any other platform for keeping track of market news, announcements and analysis.

The Sectors tab lets you drill down on each of the ASX’s sectors with performance graphics, peer analysis, headlines, and research from Goldman Sachs — a global leader in investment research.

You can also see market-sensitive announcements and trending searches!

One particularly useful tab — and one that in my opinion is great for those just learning about investing in the market — is Trading Ideas

The Trading Ideas screen comprises recommendations from Morningstar and Goldman Sachs on which investments their analysts believe are worth buying, selling, or holding. 

You can find more from Goldman and Morningstar on the Recommendations tab.

You’ll also find an ETF Screener and Stock Screener among many other useful tools. As my own interest in ETF investing has grown in the past couple of years, I’ve found resources like this super useful. And they’ve only reinforced my decision to open a CommSec account and remain a customer.

Having access to stock-specific research from providers of this calibre is a huge asset for the everyday investor. I can compare my own findings and opinions against detailed research papers from some of the biggest names in the investment intelligence business. 

CommSec Review

At the time of writing, there were 161 Goldman recommendations in my CommSec account. And I don’t just mean the ‘Buy’, ‘Sell’ or ‘Neutral’ in the ‘Current Rating’ column. If you click on ‘View Report’ you’ll go through to an incredibly detailed, in-depth research paper the bank has published on that stock.

For instance, the Pro Medicus Limited report is 16 pages long and packed with more charts and commentary than you might find in an hour of your own independent research online. 

Diving this deep into your CommSec account does deliver some major firepower when it comes to acquiring knowledge on a potential investment. In practice, though, I wonder how many of CommSec’s legion of customers use the full extent of their platform. With so many investment options and research tools supporting those investment options, there is certainly a risk of information overload and analysis paralysis.

In my opinion, not only is CommSec a robust, secure, and reputable (if not the cheapest) trading platform. It’s a portal for self-directed investors to connect with market-leading research and recommendations from some highly respected and credible sources.

For this reason alone, I believe CommSec is a brilliant trading platform for Australian investors. The numbers show I’m far from alone in judging Australia’s most popular trading account in this way.

However, when I consider all my needs as a self-directed investor, there’s one area where I feel CommSec is lacking. And this isn’t something you’ll find in many, if any, other CommSec review posts doing the rounds online. While it’s common knowledge that CommSec charges some of the highest brokerage fees in the industry (yet maintains market dominance despite competitors offering little to no brokerage fees!), it’s perhaps not as widely known that there is a significant hole in the platform’s performance tracking.

CommSec Customer Service: Multiple Ways To Get Support

One of the other benefits to using CommSec is that Australia’s dominant trading platform offers myriad ways to resolve issues and seek help with your account.

From a well-structured FAQ page, full product disclosure statement documentation, and plenty of guides on the various processes you can use CommSec for, you’ll likely be able to find what you need without escalating a query to live support.

But, if you do need to reach out, CommSec has branches for email support, phone contact in Australia and from overseas, plus this Twitter account, which seems to be actively monitored and can provide pretty prompt assistance.

CommSec’s Weak Point: Portfolio Performance Tracking

Full disclosure: I am the founder and lead developer of a dedicated portfolio tracking platform designed purely to help self-directed investors understand their true returns and performance.

My platform, Navexa, which hosts this blog, is a broker-agnostic performance tracker and tax reporting tool. While any performance tracking and analysis you get within your brokerage account will limited to the trades you’ve placed within that platform, we’ve built Navexa to allow investors to track everything in one place. Whether it’s crypto, stocks, unlisted investments like property — and whether you have those investment in one or 15 different accounts — you can track every gain, dividend, trading fee and much more in our platform.

So you could say I’m a little biased on the point of assessing broker platforms’ performance tracking — even a platform I’m a long-term, satisfied customer with.

But here’s the thing.

Despite giving me loads of valuable information on the market and the various recommendations I just mentioned, CommSec doesn’t deliver a huge amount in the way of data, analytics and reporting about my portfolio itself. 

Take a look at the portfolio screen.

CommSec Review

Having been in the market since 2013, and done my fair share of buying and selling, all I can see are two performance metrics: Today’s Change, and Total Profit/Loss.

To be blunt, that’s not enough for me.

Why? Because portfolio performance is a lot more complex than just my total profit or today’s change.  I need to see lots more. 

My annualized return, for one. What about brokerage fees? Taxes? Dividend income? All these factors impact my returns, so I want to see them all when I’m checking my portfolio in my CommSec account. 

I bought NAB shares a few years ago. After a while, I checked how my trade was doing in my CommSec account, according to which I had made no gain, 0% return. Now, based on that information alone, I might have said to myself, ‘this trade is going nowhere, I’d be better selling my shares and buying something else’. If I’d done that, by the way, I would have of course incurred another round of trading fees, which when you track them — especially for a more expensive provider like CommSec — quickly add up to a significant impact on your actual returns.

But the reality of my NAB investment was not what CommSec was showing me. In fact, I’d earned a significant amount of dividend income during the holding period. So much dividend income, in fact, that the income return had pretty much meant I’d realized a nearly 100% gain, despite not seeing any significant change in the share price.

That’s just one example of how a lack of complete portfolio performance tracking can lead investors to form a mistaken opinion about their investments.

I don’t point this out to bash CommSec. CommSec is a trading platform designed to deliver robust brokerage services and market intelligence. It does not promise or deliver extensive portfolio performance tracking. It delivers massive value in terms of trading tools and investment research. But the lack of comprehensive portfolio performance tracking is the reason this CommSec review wouldn’t award a 10/10.

But — and this is also my personal, and obviously biased opinion — CommSec falls short of my requirements for tracking, analyzing, and understanding my portfolio performance beyond just my daily or annual gains.

CommSec: More Than Enough Value Despite The Brokerage High Fees

As I’ve said, I’ve used CommSec for my investing since 2013. 

The platform gives me more than enough functionality and value to justify trading on it. 

However, as a self-directed investor with an appetite for data and analytics, I ran into problems when trying to track my portfolio performance using my CommSec share trading account alone. 

That’s precisely why I created and launched a dedicated portfolio tracker, Navexa

The Navexa portfolio tracker

Navexa tracks the annualized, true performance of my portfolio and its constituent holdings with far more detail than I can access in my trading account. 

By ‘true’ performance, I mean my net gains (in dollar and percent terms) after I’ve accounted for the time in the market, trading fees, currency gains or losses, taxation, and dividend income.

In other words, my portfolio tracker gives me a complete picture of my actual portfolio performance, as opposed to a partial one. 

And as I mentioned earlier, our platform is broker-agnostic. This means you can track all your investments from as many different trading accounts as you like in the one place. This is especially powerful at tax time, when accurate and complete trade and transaction records are paramount.

Plus, I can generate a variety of reports, from calculating unrealized capital gains to taxable income, portfolio contributions, and many more. 

So, for me, pairing my CommSec trading account with a dedicated portfolio tracker like Navexa gives me everything I need.

I can research and execute my trades in my trading account.

And I can track and analyze those investments and my portfolio as a whole in Navexa.

I hope my CommSec review has been helpful for you.

If you’re interested in learning more about your true portfolio performance, beyond just what you can find in your CommSec account, check out Navexa

Categories
Financial Technology

Adding Your NAB Trade Portfolio to Navexa

It’s now easier than ever to export your historical trades from your NAB Trade account — and automatically add future buy and sell trades — to your Navexa portfolio tracker account.

Navexa’s portfolio tracker provides insights into holding and portfolio performance, returns, income, diversification, tax and more.

To deliver accurate and up-to-date tracking and analytics data on your portfolio, your Navexa account requires that you upload your data.

There are three ways to do this.

First, you can add your holdings manually, one at a time.

If you only hold a handful of stocks and you trade relatively infrequently, this might suit you just fine.

Just select ‘Add Holding’ next to your portfolio’s name when you’re viewing your portfolio in Navexa to add holdings manually.

The second way to add portfolio data to your account is to upload a .csv or .tsv file using our Portfolio File Uploader tool.

This requires that you collate and format the document and run it through our tool to ensure we correctly add each of your trades accurately.

To add data this way, select ‘Import Portfolio File’ from the dropdown menu next to your portfolio name.

But if you’re trading with NAB Trade, there’s a third, much quicker, more direct way to accurately add your historical trade data to your Navexa portfolio.

Quickly & Easily Add Your NAB
Trade Portfolio to Navexa

Here’s the best way to add your historical trades to Navexa if you’re a NAB Trade customer.

Next to ‘Add Holding’, you’ll see the option to ‘Import From Broker’.

Import From Broker
Import From Broker

This brings you to a list of brokers. Simply find and select NAB Trade.

Below the NAB Trade account screenshot, you’ll see a list of steps to go through to export and add your data to Navexa.

NAB Trade file uploader

Follow the instructions in the list:

Step 1: Click the ‘Trading’ menu.

Step 2: Then click ‘Confirmations’

Step 3: Set the date range to the maximum range you want to import and click the ‘Apply’ button.

Step 4: Click the ‘Download’ button.

Step 5: Once the file is downloaded, upload in Navexa below:

From here, select ‘Choose File’ to find it on your computer.

Then, click ‘Upload File’.

Now, you’ll see this:

Broker File Upload

It should only take a few minutes for your NAB Trade data to show up in your Navexa account.

You’ll receive an email confirming this.

Then, you’ll be able to use your Navexa account to browse all your historical NAB Trade trades and holdings!

Automatically Add New NAB Trade Buy & Sell Trades to Your Navexa Account

You can use Navexa Link to automatically forward your NAB Trade contract notes to your account.

This will mean every time you make a new trade, you’ll see it reflected in Navexa shortly afterward.

This is how you set it up.

Click ‘Manage Portfolios’.

Find the portfolio you want to update with your new trades, click ‘Actions’, then click ‘View/Edit’.

Under ‘Navexa Link’, you’ll see an email address.

This is your unique forwarding email address for the portfolio.

Copy it, go to the email account where you receive your NAB Trade contract notes, then create an email rule that forwards all future contract note emails to this address.

Just allow five minutes or so for us to set up your account to display the new trades.

Integrating Your NAB Trade Account
With Navexa Has Never Been Easier

With our NAB Trade Broker File Upload, and Navexa Link, you just need to complete two tasks when setting up your Navexa account.

Upload your historical trades to bring your Navexa account up to date with your NAB Trade account.

Then, set up Navexa Link contract forwarding for your portfolio or portfolios.

You’ll never have to manually add a trade again.

And if you want to create another portfolio, simply repeat the process for historical trades and contract note forwarding.

Categories
Financial Technology

Integrating Your CommSec Trading Account With Navexa

We’ve created an easy way for you to use data from your CommSec broker account in your Navexa portfolio tracking account. Read on to see how to add historical trades and automatically update new trades from your CommSec account.

The Navexa portfolio tracker serves self-directed investors in two key ways.

First, by calculating, tracking and displaying your true, annualized returns for the entire duration of your portfolio.

Second, as an impartial platform focused not on trading but on analytics and reporting, Navexa provides a range of tools to help you better understand and interpret your portfolio performance.

These include portfolio contributions and diversification reports and charts, extensive dividend recording and reporting tools, and taxable income reports for both capital gains, investment income and calculating unrealised gains tax obligations.

But to provide you with accurate and up-to-date portfolio tracking and analytics, you need to make sure your Navexa account contains complete and accurate historical trade data, and accurate data on any new buy or sell trades you make.

We solved the second part of that problem with Navexa Link, our tool for automatically forwarding contract notes to your Navexa account in order to effortlessly add your latest trades.

We also created a way for you to add historical trades by uploading .csv or .tsv file (go here for a simple guide to our Portfolio File Uploader).

If you trade with CommSec, there’s now an even better way to add your historical data from your trading account.

How To Easily Import Your Historical Trades From Your Commsec Account Into Navexa

In the portfolio page of your Navexa account, if you click on the dropdown menu next to ‘Add Holding’, you’ll see the option to ‘Import From Broker’.

Import From Broker

Click that link and you’ll go through to a list of brokers. Click CommSec.

CommSec

You’ll see a CommSec account screenshot and a list as follows.

CommSec

Follow the instructions in the list:

Step 1: Go to the ‘Portfolio’ tab.

Step 2: Then go to the ‘Accounts’ sub tab.

Step 3: Then go to the ‘Transactions’ sub tab.

Step 4: Set the date range to the maximum range you want to import and click the ‘Search’ button.

Step 5: Click the ‘Download’ button and select ‘CSV’.

Once you’ve downloaded the file from your CommSec account, hit ‘Choose File’ on this page and select it.

Then, click ‘Upload File’.

Then you’ll come through to this screen:

Broker File Upload

Depending on the size of the CommSec file you’re uploading, it should only take a few minutes for Navexa to add the historical trade data to your account.

You’ll see an email notification when the upload is complete.

Then, you’ll be able to use your Navexa account to browse all your historical trades and holdings!

This is the fastest way to add historical trade data from your CommSec trading account to your Navexa account.

So, what about future trades, after you’ve uploaded everything to date?

How To Automatically Update Your Navexa Account With The Latest Trades From Your Commsec Account

You can manually add each new trade you make to your Navexa account.

But, it takes time.

And, it could impact the accuracy of your portfolio performance calculations if you make any errors when manually adding the trade data.

Our Navexa Link contract notes forwarding tool solves both those problems.

Here’s how it works.

Click ‘Manage Portfolios’ in your account.

Find the portfolio you want to automate your trades for and click ‘Actions’, then select ‘View/Edit’.

Under the heading Navexa Link, you’ll see an email address.

This is your unique forwarding email address for the selected portfolio.

Copy that email address, go to the email account where you receive your contract notes from your broker, and create an email rule that forwards all future contract note emails to this address.

Once you’ve created the automatic forwarding in your email account, you’re good to go.

Just allow five minutes or so for us to set up your account to receive and reflect the new trades you’ll be forwarding.

Then, you’ll see every trade you make automatically displayed in your Navexa account and factored into your portfolio performance.

This will save time and ensure your Navexa portfolio’s accuracy.

We’ve Made It Easy To Integrate Your CommSec & Navexa Accounts

Between our historical trades importing tool for CommSec trading accounts, and our Navexa Link tool for automatically adding new trades to your account, you really only need to complete two tasks when creating your Navexa account.

First, upload your historical trades to bring your Navexa account up to date with your CommSec account.

Then, set up Navexa Link contract forwarding for your portfolio or portfolios.

From there you’ll never have to manually add a trade again.

And if you want to create another portfolio, simple repeat the process for historical trades and contract note forwarding.

It’s all part of our mission to create seamless, simple portfolio tracking for CommSec customers using Navexa.

Categories
Financial Technology

The 30 New Features We Added To The Navexa Portfolio Tracker In 2020

Evolution is essential in financial technology. In 2020, continuous development and improvement took the Navexa platform from a basic, single-currency portfolio tracker to a multi-currency, multi-asset portfolio tracker that allows you to track, analyse and report on virtually anything you want.

Twelve months ago, Navexa welcomed the first subscribers to our portfolio tracking platform.

Now, as 2020 draws to a close, the people joining Navexa today are finding a very different service from the one those initial subscribers signed up to.

The early Navexa interface
Navexa in late 2020

In this post, we’re detailing 30 notable improvements and updates we’ve made to the platform over the course of 2020.

Note: We’re not including the Mobile App we launched this year as a new feature!

#1 Bulk Portfolio Uploader

Initially, you had to manually add individual holdings and trades to your Navexa account.

So our first order of business this year was to make life easier for you to upload your whole portfolio.

Our Bulk Uploader tool provides a simple two-step process for adding your portfolio using a CSV template.

#2 Taxable Income Report

Our next move was an important one for our community: The ability to generate a taxable income report from your account.

This means you can easily collect data on all your dividend income for tax purposes.

Plus, if you hold stocks that pay dividends in a foreign currency, your account reports on them, too.

#3 Portfolio Contributions Report

Subscribers can access portfolio contributions report.

This shows you how each of your holdings is contributing to your portfolio’s overall performance.

It’s handy in understanding quickly which of your assets are boosting or dragging your total return.

#4 File Attachments

Navexa lets you upload trade statements and dividend statements to go with a particular trade.

This helps you centralize your documents and streamlines personal record keeping.

#5 Adding Notes

Along with file attachments, we added a feature that lets you make and save notes on specific trades and dividends for future reference.

#6 PDF Report Exporting

About the same time, we updated the portfolio diversification chart in the portfolio screen and made it possible to export PDFs for your capital gains and income tax reporting.

#7 Portfolio Sharing

Portfolio tracking might be at the core of Navexa’s service. But behind that are core values that include financial literacy and democratisation.

So, we developed the platform that that you can invite other people to view a read-only version of your portfolio.

You can invite existing users, or invite non-users to view you portfolio by creating their own account.

#8 Date Range Control

We added a date range control at the top right of the portfolio screen.

You can filter the whole page by the range you select.

This allows you to see the capital gains for the day, the week, the month and so on.

This change applies across your account, giving you more analytic flexibility.

#9 Automatic DRP Recording

This update allows you to switch on the Dividend Reinvestment Option to record dividends as new shares instead of income.

A simple, but important development that delivers more flexibility.

#10 Chart Upgrade

We upgraded our performance charting so you can now view performance in percentage terms with ASX benchmarking.

#11 20X Faster Market Data

This change mean the ASX data Navexa uses to display your portfolio and holding analytics now updates more than 20 times faster than before.

#12 Intra-Day Pricing

We rolled out an intra-day price chart for your portfolio and holdings.

This allows you to monitor price action during live trading sessions.

#13 More Data-Rich Update Emails

We improved the weekly and monthly portfolio update emails connected to your account to show you more information about how your portfolio has performed over those time periods.

#14 Mobile App Fingerprint Login

Over on our mobile app, we added finger print login capability, making it easier and faster to log in to your Navexa account on your phone.

#15 NYSE & NASDAQ Exchanges Added

One of the biggest changes we made this year was expanding Navexa from just Australian stocks and funds to include the two majors US markets.

The platform now delivers official data from the ASX, NYSE and NASDAQ.

You can add and track holdings from the US exchanges like you would ASX-listed holdings.

Your account will still report in AUD (and show you the currency gain or loss on your holding screen, too).

We also adjusted our bulk uploader tool so you can use it to import your US holdings.

#16 Return Of Capital Trade Adjustments

Navexa now supports Return of Capital events. You can add these events to a holding and the tax reporting tool will automatically account for it when you create a report.

#17 Another Charting Improvement

We made a small improvement so that all performance charts start at 0.

#18 Automatically Import New Trades

Navexa Link is our tool for importing trades from your broker using contract notes.

We created it so that, even after you’ve used the Bulk Uploader to start your account, you don’t have to keep manually adding new holdings and updating trades.

All you need to do is follow the simple guide we’ve created to set up your email account so that your Navexa account can start reading your contract notes and updating your portfolio accordingly.

#19 Upcoming Dividends Report

Wondering when your next dividends are due? Wonder no more.

We created a report that allows you to see your upcoming dividend payments from the holdings in your portfolio. How far ahead the tool can forecast depends on the individual holding.

You’ll see a chart plotting when your payments are due in the time frame you specify, and a table of payments with your total income at the bottom right.

#20 Dividend Contributions Report

Consider this one a cousin of your Portfolio Contributions report. This lets you see at a glance which holdings are bringing in the most — and least — income for your portfolio.

#21 Unrealized Capital Gains Report

Your UCG Report shows you what tax you’d have to pay and what cash you’d have were you to sell some or all of your holdings.

Navexa’s Reports page

#22 Upgraded Holding Screen

We re-arranged the layout of the holding screen and added more information.

You can now access pricing and dividend information, view trades and adjustments, relevant news and more.

#23 Trust Tax Reporting

This update means you can now run tax reports for ETF holdings. You’ll see additional fields on the add/edit dividend page and that will be reflected in your taxable income report.

#24 More New Brokers For Navexa Link

We’re always adding to our list of Navexa Link-supported brokers based on what our community tells us they need. We recently added Self Wealth & CMC Markets.

#25 Portfolio Groups in The Navexa App

Accessing Navexa on iPhone and Android continues to become better. You can now view your portfolio groups in the app and on PC.

#26 Account Search Function

Click the ‘Search’ icon or hit forward slash on your keyboard to search a holding or portfolio within your account.

#27 Holding Opening Balance Control

Many Navexa users add holdings that they first bought years — or even decades — ago.

That means you may not be able to easily access the exact buy price for a stock.

Now, you can choose to set the opening balance of shares for a holding instead of the exact buy price.

In other words, even if you don’t have access to the necessary historical data, you can still measure the holding’s performance.

#28 DRP Balance Tracking

We’ve improved the Dividend Reinvestment Plan tracking capability in your account.

If you hold a stock that has a ’round down’ DRP, select ‘Round Down With Balance Tracking’ from the holding’s DRP dropdown menu.

#29 Track Unlisted Investments 

Navexa started out for tracking stocks. Then, we added cryptocurrencies and cash accounts. Now, you can track pretty much anything you like in your account. We’ve added Unlisted Investments to the ‘Add Holding’ options. We’ll be refining this in the near future so that you can track specific aspects of unlisted holdings like property, vehicles and collectibles, for example.

Simply select Unlisted Investment next to Cash Account to add a custom holding.

Unlisted Investments
You can now add Unlisted Investments to your Navexa account

#30 Improved Complex Situation Accuracy

We’re always fine tuning the Navexa platform so that it gives you more accurate, useful analytics on your portfolio and holdings. At the time of writing, we’re about to update the performance calculation equation to more accurately reflect and report complex situations (for example, if you made several buy and sell trades on a certain holding).

30 Improvements and Counting:
Much More to Come in 2021

Navexa has grown more than ever in the past 12 months. Your account now delivers more tools, more accuracy, more speed, more reporting — more of all the things you need to effectively track, analyse and understand your investments, be they traditional stocks, cryptocurrencies or unlisted investments.

The next 12 months holds much, much more for our platform.

If you have any features or tools you’d like to see added to the platform, don’t hesitate to get in touch.

Categories
Financial Technology

Switch To Navexa And Get Up To Six Months Free!

Already using a portfolio tracker?

Switch to Navexa today and we’ll credit your account with the same amount of time you have remaining on your current subscription.

If you’ve paid an annual subscription with another tracking service, we’ll credit you up to six months when you join Navexa.

For example, if you have 11 months remaining on your current subscription, we’ll credit you with six months.

If you have two months remaining, we’ll credit you with two.

It’s Easy To Claim This Transfer Offer

  1. Sign up to Navexa and start your free trial.
  2. Select an Annual plan and enter your credit card details (we won’t charge your card until the end of your trial).
  3. Send proof of your current portfolio tracker subscription to info@navexa.io

We’ll verify your subscription and apply your discount!

Terms & Conditions:

  • Offer only applies while in a free trial.
  • Offer cannot be used in conjunction with coupon codes or any other offer.
  • You must sign up to an Annual plan to claim this offer.
  • Competing service means a ‘Portfolio Tracking’ service.
  • You can cancel your plan at any time before the trial period ends without being charged.
  • Navexa reserves the right to change these terms & conditions at any time for any reason.

Categories
Financial Literacy Financial Technology Investing

Stop Using Spreadsheets To Track Your Portfolio

Welcome to the first Navexa blog post.

We’re going to use our first expedition into the blogosphere to address a serious, widespread and frankly dangerous problem that might be stalking you as you read this.

This is the problem we are on a mission to solve as we develop and grow our investment portfolio analytics project.

Its name?

Spreadsheets.

Yeah, I know, they’re so useful and easy to customize…

Maybe you’ve used them for decades…

Maybe you can’t imagine using anything else to keep track of your investments, or your personal budgeting.

But, perhaps you don’t know this.

Spreadsheets are dangerous.

In fact, you could say that…

Spreadsheets Are
Wealth’s Silent Killers.

If you’re using a spreadsheet to keep track of the stocks in your portfolio, listen up.

Ever heard of Bargain Booze?

It’s a discount alcohol chain in the UK.

In 2018, the company that owned Bargain Booze, Conviviality Plc, imploded in a financial mismanagement fiasco.

Take a look…

A map with text

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After three years of rising share prices, Conviviality made the shock announcement to its shareholders that it needed to raise £125 million to avoid going into administration.

The cause of this fiasco?

A single spreadsheet error.

Someone on Conviviality’s finance team screwed up.

It was a tiny screw up.

But the consequences of that error were, well, refer to the chart above.

Now, this is just one (severe) example of what can happen when we trust spreadsheets with important and complex tasks.

For a long and damning litany of spreadsheet crimes, head over to eusprig.org.

There, you’ll find horror story after horror story of people and businesses — even governments — committing spreadsheeticide and losing mountains of money.

€100 million here. $8 million there.

A regulatory sanction against a pharmaceutical giant.

Overstated oil reserves.

A lead witness in a fraud case found dead in Orlando (think I’m joking? Scroll down to POB1501 on the website).

The point is, using spreadsheets for tracking crucial information is dangerous — and the results can be disastrous.

Why Would You Track Your
Portfolio In A Format
That Wreaks Such Havoc?

Most self-directed Australian investors have become comfortable using spreadsheets to track their portfolio.

They’ve either created their own, or used a template some else has set up.

It works for them.

At least they believe it does.

Firstly, because they, or a trusted friend, has set up the equations in the spreadsheet.

Meaning the calculations the sheet performs to show returns, income, long-term performance and so on must be correct, right?.

(Hint: Wrong.)

Second, they trust the spreadsheet because they personally enter the information on each trade.

So again, they figure that must be right.

But if spreadsheet misuse has the power to sink a business because of one error…

Cost companies millions…

Trigger damaging legal proceedings…

And even lead to the death of a star witness in one such case…

It’s fair to say there’s a clear and present danger to those who trust spreadsheets to track their investment portfolios.

Danger of what, exactly?

Well, say one of the formulae within your spreadsheet is wrong.

You could have been miscalculating your returns or income since you started using it.

That might have led you to incorrectly report your returns at tax time.

Or, it could have caused you to make a major financial decision like buying a house or borrowing money because your spreadsheet said you had plenty of spare cash in your investment account.

On the other hand, you might have sold out of a profitable position because your spreadsheet showed poor performance.

Or maybe you mis-valued a company’s shares.

You get the idea.

When the formulae and the data entry are in your human hands, they are both naturally vulnerable to human error.

And humans make errors all the time.

(Refer to the long list of spreadsheet disasters on the eusprig website if you’re still not convinced.)

Bottom line: Your investment portfolio is too important to trust to a spreadsheet.

That’s why we at Navexa have created…

A Smarter, Safer, More Sensible Way To Track Your Portfolio
Without Costly Errors

The evidence shows spreadsheets have caused a litany of financial and legal disasters.

And those are just the ones we know about.

So, if you’re a self-directed investor and you want to track your portfolio in a way that not only greatly reduces the risk of human error causing havoc in your financial life…

But also gives you a sense of your invested wealth that goes far beyond numbers in a table…

Then it’s time to trade this:

A screenshot of a cell phone

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Source: oldschoolvalue.com

For this:

A person sitting at a table using a computer

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Navexa: Start tracking your stocks smarter.

It’s the second decade of the 21st century.

The spreadsheet was invented last millennium.

So it’s time to start tracking your portfolio in a manner befitting of a modern investor building wealth in the Information Age.

In other words, by using an online portfolio tracker.

Like the one we’ve made — Navexa

In our opinion, it’s the best portfolio tracking software in Australia.

But we would say that, wouldn’t we?

Of course we would.

So don’t take us at our word.

Make up your own mind.

Create your own Navexa account (all you need is a valid email address).

In place of a clunky spreadsheet that demands an unattainable level of manual data-entry perfection and, frankly, just isn’t that interesting to look at (its limitations stop you seeing lots of valuable information)…

You’ll enjoy advanced portfolio management tools that hand you a commanding overview and a deep, detailed understanding of your invested wealth.

For example…

  • Comprehensive Portfolio Performance Reporting: Responsive charts help you track capital gains and income.
  • Focused Single Stock & Crypto Analysis: Easily monitor individual stocks and crypto assets.
  • Real-Time Dividend Performance Monitoring: Map each dividend payment and chart cumulative income returns over time.
  • Comprehensive Tax Reporting: Easily generate reports on capital gains and dividend income when preparing your tax return.
  • Benchmark Your Portfolio Against The ASX & ETFs: Easily compare your portfolio performance with the wider Australian market and exchange traded funds.
  • Monitor Your Cash Account When You Sell Shares: Navexa monitors your whole portfolio — even when you cash out of a position.
  • Calculate A Stock’s Value With Ease: Use your account’s built-in discounted cash flow value calculator to evaluate if a stock is worth buying.

We Want To Help Australian Investors Build Their Wealth
In The Age Of Big Data

We believe the era of tracking your stocks with a spreadsheet is over.

Today, it’s high time you started using an online portfolio tracker to monitor and analyse your investments.

The reasons are obvious (see above).

The Information Age gives you more data than ever before about your investments, the markets and how best to plot your course to a wealthier future.

It’s up to you to make the most of that data.

And it’s up to companies like us to help you do that.

Thanks for tuning into this first Navexa blog.